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Zara’s spring range for its youth line is driven by a fascination with denim and Arthur Daniyarov is along for the ride. Distressed and applied to waistcoats and shirts among other pieces, denim appears as the nonconformist with a relaxed spring statement.
Zara taps Sean O’Pry to appear in their spring 2010 campaign and catalogue. Lounging in linen and knitwear, Sean is the epitome of carefree days as hues of gray and cream exude a certain casualness, while still maintaining a structured sense of sophistication.
Zara prepares for colder weather with a stylish layered look at their fall offerings. From tweed outerwear to dramatic cowl necks and revamped tuxedo jackets, Zara shows that nothing quite completes an ensemble like a great pair of boots.
Girts Vitolins and Katrin Thormann are the fresh faces for Zara’s Young campaign. Their demeanor may indicate serious business, but with an array of colors, fabrics and trends at their finger tips, they are ready for a day of hanging out with friends or a night out on the town–all while stepping up their style game.
Each season, Zara focuses their energy on two menswear collections: one for men prone to classics and another entitled Young for the trendy. For their mainline’s campaign, Zara snagged model icon Andres Velencoso Segura. Portraying a classic image of masculinity that can be both rugged and refined, Andres is the lone star of the campaign. After all, when you have a model like Andres, the addition of anyone else would be a pure distraction.
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