Latest campaign News
Margaret Howell looks to Matthew Laskey to front their spring 2010 campaign photographed as usual by Venetia Scott. An ex-photography student, Matthew was scouted by Howell and Scott after a street casting. Styled by Scott, Matthew best represents the quiet confidence that is best equated with Howell’s line.
AJ Abualrub slips into a pair of Levi’s for a serene shoot with Ryan McGinley. Taking to the sunny fields with a certain confidence, AJ embodies the heritage of Levi’s 501′s as self-reliant, hard-working, independent and optimistic.
Zara’s spring range for its youth line is driven by a fascination with denim and Arthur Daniyarov is along for the ride. Distressed and applied to waistcoats and shirts among other pieces, denim appears as the nonconformist with a relaxed spring statement.
Zara taps Sean O’Pry to appear in their spring 2010 campaign and catalogue. Lounging in linen and knitwear, Sean is the epitome of carefree days as hues of gray and cream exude a certain casualness, while still maintaining a structured sense of sophistication.
This campaign season, Major model Simon Nessman is inescapable. Sitting for Takay and booking his fifth campaign for the spring 2010 season, the Canadian model eases into a surprisingly laid-back black and white shoot for Armani Jeans.
AllSaints looks to the rugged outdoors as the backdrop of their spring 2010 campaign. Featuring Will Westall as the ideal figure of youth, the campaign sets out to showcase their contemporary vision that manages to blend the classics and trends, while still maintaining a strong sense of masculinity.