09 February 2012, written by Jen

The Holy Mountain–Photographer Fred Mortagne captures model Apollo Thomas for the spring/summer 2012 Moonchild lookbook as he explores the cliffs beside the sea. With a collection that heavily incorporates North American tribal prints, fringed ponchos and shawls, lacerated denim shorts and native-inspired accessories, Apollo gazes at the horizon while his garments fuse intricately together with the land and sea bearings that surround him.
07 February 2012, written by Jen

Winter of Content–Nova model Tadas Naujokaitis steps onto the set of Cy Choi’s fall/winter 2012 lookbook, lensed by K. Jin. Marrying minimal lines to a chic take on urban sportswear, clean crisp layers come together with an effortless finesse. From tailored jackets and fitted trousers to separates, furnished with sheen or a polished selection of footwear, Cy Choi presents the fundamentals with a cool sentiment. Completing an impeccable vision with classic details, Cy Choi’s fall vision comes full circle with pin stripes, micro dots and checks decorating a full stable of ready to wear pieces.
06 February 2012, written by Carl

Band-ache–Enlisting a silhouette that marries draped fabrics to a more strict tailored counterpart, Heikki Salonen embarks on a rebellious journey for the fall/winter 2012 season. Along for the voyage are references, ranging from the eighteenth century anarchist movement to eastern philosophies. Blending together an eclectic style dialogue, Heikki Salonen creates a tapestry of youth and power. Loose shirting with frayed hems join billowing trousers, tied at the ankle with twine. Meanwhile patches tap into a punk attitude alongside a perverted elegance, employing a rusted animal print for extra notice.
06 February 2012, written by Carl

Smart Rebellion–Laitinen champions the bold and the loud for the fall/winter 2012 season. With a myriad of influences coming together for their latest showing, 1990′s club culture, various military motifs and private school dress are fused for a fresh seasonal take on sportswear. Trousers, cut for smart attire are paired with rebellious kilts while the puffer coat is reconstructed as a ski jacket. Featuring standout silhouettes and splashy colors, digital prints, made in collaboration with photographer Chris Vidal and polyurethane coated fabrics, Laitinen makes a lasting impression with a collision of attitude and style. / Styling by Lotta Volkova with footwear by Kiroic.
06 February 2012, written by Carl

Desert Chic–Casey Taylor and Nicolas Ripoll are recruited for Club Monaco’s spring/summer 2012 lookbook, showcasing styles for the months of April, May and June. Retreating to Big Sur, California, the handsome pair are outfitted in casual ensembles that take in elements of their environment for a noble feat. Accessorized with Clarks, Converse and other befitting options, light-weight chinos, crew necks, relaxed blazers as well as other accessible essentials come together for an effortless Club Monaco showing.
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