The New Destination–Known for their chic accessories and luxe footwear, Jimmy Choo introduces their men’s flagship store in London’s Mayfair, chosen for its rapid growth in luxury good consumption. The flagship store reflects the masculine aesthetics of the collection, with marble and leather interiors complemented with felt, velvet, and tweed decor splashed with a subdued color palette of black, charcoal, silver, and pops of bright red. Vintage details add a finishing touch, creating a unique experience for the Jimmy Choo man.