Latest general idea News
Lowell Tautchin Explores General Idea for The Lab
Featuring General Idea–For their latest editorial feature, The Lab focuses their attention upon label General Idea in a series of photos shot by Saty + Pratha. Lowell Tautchin (Soul Artist Management) kicks off the feature spread in a variety of shirting with vibrant color blocking, boxy cuts, and energetic graphics ...
General Idea Fall/Winter 2013 | New York Fashion Week
Style Journey–General Idea creative director Bamsuk Choi looks to Steve McCurry’s (The Path to Buddha ) A Tibetan Pilgrimage for the inspiration of the brand’s latest collection. Translating the intimate portraits of personal journeys into a nomadic collection, overlaid with color blocking, garments for ...
General Idea Spring/Summer 2013 | New York Fashion Week
The Last Lumberjack–General Idea looks to the wilderness for the inspiration of their latest collection, modeled for the fashionable lumberjack. Working with layers of varying proportions, camouflage made the range’s first statement, covering cropped jackets, while also serving as trim for shorts and accessories. ...
General Idea Spring 2012 | New York Fashion Week
International Flair–General Idea takes on a preppy note for the spring 2012 season, bringing a certain vibrancy with a spirited color palette. Vacationing in France with shorted suiting looks and bursts of turquoise as well as orange, the Korean label juxtaposes a sharp philosophy with a relaxed attitude. With the ...
Luis Borges for General Idea Fall 2010
Luis Borges (DNA) tries General Idea’s fall 2010 collection on for size. Showcasing a dark collection, accented with red, blue and camel-toned neutrals, the Korean label hits it out of the park. Boasting flexible layers that answer to not only a certain sensibility, but a call to be modern, General Idea blends the ...
