Grn Apple Tree “Hypocrisy” Part II Spring 2009

Posted 3 years, 3 months ago on February 9, 2009 by

ga Grn Apple Tree Hypocrisy Part II Spring 2009

This week sees the launch of the sec­ond part of Grn Apple Tree’s “Hypocrisy” col­lec­tion. The sec­ond of a three part col­lec­tion is high­lighted by the use of Amer­i­can cot­ton.  Grn Apple Tree’s cre­ator and designer, Luis Anto­nio strives to pro­duce every­thing locally, because it “keeps jobs and money in the hands of the econ­omy that sup­ports” them.

If you are out of the loop and need a refresher course, visit the pre­vi­ous post to see part one and learn more about the col­lec­tion.  Or visit Grn Apple Tree to see the first two parts of “Hypocrisy” in its entirety.  The third and final install­ment of “Hypocrisy” drops next month.

GRN Apple Tree — “Hypocrisy” Spring 2009

Posted 3 years, 4 months ago on January 10, 2009 by

ga GRN Apple Tree Hypocrisy Spring 2009

The Install­ment Plan

GRN Apple Tree is play­ing the game of fash­ion dif­fer­ently. Desir­ing more excite­ment and antic­i­pa­tion for their line, they have adapted a sales strat­egy that sets them apart from their peers.  Instead of the usual sea­sonal col­lec­tions, they release each sea­son in install­ments. The first part of their new spring col­lec­tion hits stores this month, with the other two parts being deliv­ered in Feb­ru­ary and March.

This season’s col­lec­tion was inspired by cur­rent times. Cit­ing issues of race, cor­rup­tion, greed, tor­ture, and the loss of pri­vacy, GRN Apple Tree’s lat­est col­lec­tion is inspired by “the oppres­sion of the human spirit that is being swal­lowed by the cor­po­rate machine.”

Pic­tures from GRN Apple Tree

ga2 GRN Apple Tree Hypocrisy Spring 2009

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