
Shooting Snapshots for the fall edition of H&M’s magazine, Alex Cayley got to work at Milk Studios this past June. Featuring Michael Elmquist, Adrien Brunier, Madison Stewart, Clément Chabernaud, Randy Lebeau and Xoan, a simple array of clothes came together under the direction of stylist Véronique Dridy.
Barracuda Film & TV produces a video lookbook for H&M’s latest militaristic lineup. Featuring Vincent Lacrocq, fall’s voluminous offering of knits, outerwear and trousers are put into motion and truly appreciated. View the previously posted lookbook here.

H&M officially kicks off the fall season today with the release of their latest menswear campaign starring the increasingly popular Jon Kortajarena. View more looks from H&M’s fall range by clicking here.

The first of several campaigns to come, H&M goes with a dark color palette for their initial fall outing featuring Bastiaan Ninaber and Josh Beech alongside Abbey Lee Kershaw, Karmen Pedaru and Patricia van der Vliet photographed by Daniel Jackson.


Riding a recent wave of editorial work, Ian O’Brien appears alongside Allen Tsai, Katie Fogarty and Bruna Tenorio in H&M’s latest magazine. Photographed by Dan Martensen, the crew enjoy a lazy summer day in the styling of Robert Rydberg, who finds a casual stride in a sea of stripes.

H&M commissions Alexi Lubomirski to capture Noah Mills and Catherine McNeil as they take their summer romance from day to evening in a luxe spread styled by Jane How. From suiting to swimwear, Noah and Catherine luxuriate in a carefree atmosphere.