Southern Hemisphere–Matt H and Brianna of Nova Models go for a run along the coast for the ISBIM spring 2011/summer 2012 collection video and accompanying campaign imagery. In light-weight, neutrally toned pieces, the two appear for Oliver Rose’s lens under Joshua Jang’s artistic direction.

Storm in the Desert–New Zealand label ISBIM ventures to the exhaustive desert for their spring/summer 2011⁄12 collection. With an urban man who has a penchant for style, ISBIM adopts a classic and timeless silhouette with an offering of outerwear, relaxed shirting, open knits and relaxed trousers. Capturing the essence of the Sahara desert, the collection features textured and lightweight fabrics in soft color hues, accented by pops of deep red and black.

After quite the dark season, New Zealand-based label ISBIM makes the return to light basics with their spring 2011 collection entitled Awaken Dragon. Continuing fall’s theme, the dragon awakens to a season of color and prints infused with the unique use of mothballs for fabric. Also joining ISBIM designer Joshua Jang this season is Lan Yu, who brings a new relaxed energy to the streetwear label.

After a busy spring, New Zealand label ISBIM, aka “I Still Believe in Miracles” is back with a look that is more mature. Avoiding bright colors in favor of black, ISBIM designers Joshua Jang and Barbara Tee were inspired by the fusion of an urban aesthetic with Eastern mysticism. Entitling the collection “Sleeping Dragon”, understated elements hint at the image of a dragon, ranging from scale prints to hide-like surfaces. Altogether engaging a balancing act of subtle oversize pieces with more fitted arrangements, the collection finds the ideal space to cater to the season’s whims.


ISBIM, short for “I Still Believe In Miracles” is a New Zealand brand who like so many other labels from the southern hemisphere began with a t-shirt range, before expanding their line to include a more encompassing mix of pieces. The latest collection is dominated by black and white halftone prints as well as bold bright patterns. The lively collection of blazers, tops and shorts embrace a youthful lifestyle that offers the space for an exploration in proportions and style.