Latest joop News

Lars Burmeister is an Enigmatic Seducer for Joop! Fall/Winter 2012 Campaign

Irresistible Charisma–German label Joop! taps model Lars Burmeister to star in its fall/winter 2012 campaign, shot by Dylan Don among a luxurious set. Captured in mysterious portraits, Lars plays the role of the stylish charmer, seducing blonde model Maryna Linchuk with his infectious charisma and impeccable wardrobe.

Mat Gordon for JOOP! Spring 2011

Canadian model Mat Gordon wears the latest from JOOP! in their new lookbook for the spring 2011 season. Blending a smart mix of casual and formal essentials, the label covers all the menswear bases with a fine tuned array that ranges from sleek suiting to polished sportswear.

Mathias Lauridsen for JOOP! Spring 2011 Campaign

JOOP! continues a new stronger focus on luxury with their spring 2011 campaign featuring none other than Danish model Mathias Lauridsen. Starring alongside Toni Garrn for the label’s spring outing, accessories and garments get equal attention in a tantalizing bedroom rendezvous.

Chad White by Sølve Sundsbø for Joop! Splash Campaign

Mode model Chad White photographed by Sølve Sundsbø for Joop! Splash campaign. / Casting by Andrew Weir @ ACW WORLDWIDE.

Patrick Petitjean by Glen Luchford for Joop! Fall 2010 Campaign

A diffusion label short, Germany’s Joop! begins a new chapter with the fall season, channeling all creative energy into the mainline. Embracing the path to luxury, French model Patrick Petitjean leads the season’s campaign in a shoot photographed by the talented Glen Luchford.
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Spring 2010 | William Eustace for JOOP! Jeans Campaign/Lookbook by Fergus

An unassuming William Eustace stars in the spring 2010 campaign and lookbook from JOOP! Jeans. Photographed in Germany by Fergus with art direction by Isabelle Thiry, the relaxed nostalagic take on spring marks the last collection for the jeans range. Beginning with the fall 2010 season, designer Dirk Schönberger will ...