Spring 2010 | Placed by Gideon
A muted color palette and casual draping encompass an organic nature that is at the root of Placed by Gideon designer Gideon Tam’s work. This season, Tam’s knitwear takes an approach that is softer and lighter. Appearing as of material has been gently cut away for a warm spring, the expected pieces are offered alongside more detailed numbers that include a reinterpreted pair of overalls. From the simplest silhouettes to the comfort found in slouchy fits, Tam knocks another one out of the park.
Fall 2009 | Placed by Gideon
Placed by Gideon’s fall collection continues designer Gideon Tam’s intense love for knitwear. Taking on the basics with vigor in an effort to keep them current, Tam takes to the fall season with a conservative color palette that highlights design, while also making the pieces easily integrable. From the inspirational styling to the simple, but earnest direction, the collection offers outstanding pieces that are quite frankly ready to be worn. Approaching the unconventional twinset in a masculine manner, asymmetry strikes the right balance, while the chunky knit sweater is reinterpreted as several pieces, most notably the chic cardigan and crafty arm-warmers. In the case that the great number of knits create an appearance that is too soft, the collection’s finer features are offset by the rebellious nature that is associated with drop crotch pants. Altogether, the collection strikes a chord that is not only fitting of the times, but suited for the long run.
Placed By Gideon Spring 2009
Gideon Tam’s label, Placed By Gideon offers a fresh laid-back perspective for the current season. Based out of Great Britain, Tam specializes in knitwear. “Driven by the simple philosophy of combining premium materials and production standards with contemporary, yet wearable designs,” the spring collection is light and unaffected. Open weave knits and relaxed silhouettes provide for a chic, but lived-in effect, while grays and blacks are effortlessly complimented by hints of warm yellow. The aforementioned attributes combine for a collection that is as smart as it is satisfying.
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