Ra-​​re Spring 2011 | Arthur Daniyarov

Tap­ping Arthur Dani­yarov for their spring 2011 look­book and cam­paign, Ra-​​re show­cases a clash of aes­thet­ics for their lat­est col­lec­tion. From the cheeky prep­ster to a hint of retro aspi­ra­tions and bum chic, the retailer puts together an eclec­tic wardrobe, ready to be dis­sected for new spring buys.

Ra-​​re Spring/​Summer 2010 Campaign | Eddie Tucker by Michelangelo Di Battista

Inspired by the synth pop of the early 80’s, Ra-​​re turns to pho­tog­ra­pher Michelan­gelo Di Bat­tista once more to shoot their cam­paign fea­tur­ing Eddie Tucker. Styled by Roberta Rus­coni with art direc­tion by Mon­ica Alesina, the final edit­ing of the stu­dio shoot resulted in a ink splat­tered back­ground mod­eled after one of the Human Leagues many suc­cess­ful music albums.

Fall 2009 | RA-​​RE

Ital­ian label RA-​​RE may appear heavy-​​handed when it comes to their obvi­ous inten­tions to stay on top of the trends, but here the work of the styl­ist deserves a sec­ond look. The lay­er­ing of var­i­ous pieces is done in abun­dance to the point that it needs to be scaled back, but it offers an excel­lent source of inspi­ra­tion for turn­ing those old pieces into some­thing new – refresh­ing. In an eclec­tic fash­ion, a mix of old and new, for­mal and casual, etc. can be the start of a dar­ing, adven­tur­ous look.

Video — RA-​​RE Fall 2009 Campaign

If you missed the post with the cam­paign images, click here.

Campaign — Josh Beech For RA-​​RE Fall 2009

With art direc­tion from Mon­ica Alesina, Ital­ian label RA-​​RE returns to the nov­elty of stu­dio shoots for its lat­est cam­paign. Pho­tographed by Michelan­gelo di Bat­tista, Josh Beech, a musi­cian in his own right, snapped up the cam­paign as the per­fect com­ple­ment to an urban set­ting with a punk-​​inspired energy.

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