
Straight Lines–Jacob Coupe cleans up marvelously for the spring/summer 2012 campaign of Tiger of Sweden. Delivering a meticulous front, Jacob is suited in the label’s tailored wears, showcasing a sharp wardrobe with modern complements.

Tiger of Texas–Texas Olsson makes his latest appearance in the spring/summer issue of A Perfect Guide with photographer Martin Vallin. Elin Edlund returns to the publication with another stellar story featuring the smart and dapper clothing of Tiger of Sweden.

Blond Ambition–Starring in his second consecutive campaign for Tiger of Sweden, Linus Gustin goes blond for a day. Featuring Linus with bleached eyebrows and streamlined ensembles, spring’s campaign attempts to add a little edge to rather decadent surroundings. / Photography by Marcus Ohlsson.

Infusing their latest lineup with a wealth of color, Tiger of Sweden was inspired by the flora and fauna captured in the work of American artist Walton Ford. Translating his colonial aspirations and commentary on nature into a collection of color, prints and patterns, the tailored suit manages to radiate a certain excitement with corals, blues and greens. Complemented by a subtle detour into casualwear, relaxed knits and outerwear bring the collection to a sound finish.

Tiger of Sweden embraces a rich dark fall with their latest campaign photographed by Marcus Ohlsson. Accenting a subdued nature with a subtle splash of color, tailoring comes across strong in a high contrast outing featuring Linus Gustin in his second campaign of the season.
Tiger of Sweden celebrates nine new denim washes with The Night Stories. Enlisting nine film makers, the Swedish label has given each creative the license to create a unique experience for their pair of jeans. View all nine videos here. (OzonWeb)