
Jimmy Backius photographs Vladimir Ivanov for H&M’s new campaign, The Modern Mix with art direction by Mikael Kangas. The perfect H&M man, Vladimir dons a wardrobe that blends casual staples with the retailer’s more dressier garments.

Will Chalker reunites with Jimmy Backius for yet another editorial for Swedish magazine Cafe. Leaving the desert and turning his attentions to an active lifestyle, Will gets a new wardrobe courtesy of stylist Emine Sanders that includes casual separates from the likes of Nike and ADIDAS.

Appearing in a recent issue of Swedish magazine Cafe, Mikas model Texas Olsson proves to be quite the daredevil. Shooting with Cafe regular Jimmy Backius, Texas treks the snowy terrains in an array of rugged ensembles styled by Emine Sander.

Will Chalker photographed by Jimmy Backius

Jimmy Backius returns to the studio for a sleek shoot with Charlie Westerberg, Oscar Spendrup, Felix Badman, Petter Wallin and Carl M. for Cafe magazine. Sporting numerous coordinating looks, the group looks their best thanks to the styling of Emine Sander. Whether it is turning to neutrals or the East for inspiration, Sander delivers five equally stylish looks for the spring season.