
Photographed by Sheila Metzner, Ollie Edwards takes a dapper stance for Ralph Lauren’s current holiday 2010 campaign.

If anything, fall 2010 was the season of the character. While designers such as Kris Van Assche upheld his solemn but romantic hero, brands like Guess tapped into a general appeal with a nod to Elvis. Meanwhile, Versace shook up their image with a modern tryst with leather and longhair. From fun and games with Ellen Von Unwerth and a meeting of the new Hilfiger family to simple backstage moments at Etro, the season came to fruition with modest strides in design, but an abundance of wealth in terms of personality and attitude.

The temperatures may be dropping, but the retail calendar dictates a shift towards spring and with that comes the sales. Modeling the latest from Zara, Sam Webb dresses for a cozy winter outing with a hint of a militaristic motif. Visit Zara.com for sale prices or head out to your nearest store.

Gen Huismans (PMA/Tony Jones) and Pete Bolton (Models 1) front the current campaign from Hamaki-Ho. Sporting a mix of casual and formal styles, the duo strike an impressive chord with an easy modernity.

Juxtaposing industrial remnants of the past with an easy modern sophistication, Felix Wirth photographs Ben Hill for Cinque’s fall 2010 outing.

Pawel Bednarek photographed by Shunya Arain with styling by Hidero Nakagane for Factotum fall 2010.