YMC Fall 2010

Mod­eled after the roman­tic hero, YMC designer Fraser Moss takes this season’s inspi­ra­tion from the hunter, fish­er­man, mariner, arti­san and peas­ant. Craft­ing util­i­tar­ian pieces with a Euro­pean sen­si­bil­ity, YMC’s man gets a prac­ti­cal fit for the sea­son with fair isle knits, sharp out­er­wear and a grounded elegance.

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Nom de Guerre Fall 2010 | Countdown to Violence

Find­ing solace in the dark­ness of night, Nom de Guerre turns their atten­tion to mil­i­tary spe­cial forces for the fall 2010 sea­son. Inspired by an apoc­a­lyp­tic fic­tion novel enti­tled The Melan­choly of Resis­tance, in which con­stant dark­ness instills a cold ster­ile envi­ron­ment, the lat­est col­lec­tion cre­ates a black uni­form for Nom de Guerre’s Count­down to Vio­lence. Pair­ing tapered trousers with func­tional out­er­wear and pro­tec­tive lay­ers, Nom de Guerre man­ages to find a new nar­ra­tive for their sig­na­ture pen­chant for the mil­i­taris­tic aes­thetic. Pro­vid­ing the per­fect imagery to high­light the col­lec­tion, Erik Swain pho­tographs Salieu Jal­loh, Dominique Holling­ton, Ernesto Araujo, Oraine Bar­rett, Remi Alade-​​Chester, Ger Duany, Thiam Sohi­bou, Brian Thomas and Lloyd Williams for this season’s look­book and prod­uct imagery.

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Cheap Monday Fall 2010

Grouped with heav­ily adorned denim, the lat­est prod­uct book from Cheap Mon­day con­tin­ues the Swedish label’s apoc­a­lyp­tic show­ing with patches, straps and lac­ing. Pro­vid­ing the youth­ful fun­da­men­tals, from t-​​shirts to the label’s sig­na­ture skinny jeans, Cheap Mon­day designer Ann-​​Sofie Back adds a cer­tain soft­ness and vin­tage allure with cozy knits for the season.

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Silviu Tolu by Tibi Clenci for Longcroft Fall 2010 Campaign

A model on the fast track to suc­cess, Red model Sil­viu Tolu reunites with pho­tog­ra­pher Tibi Clenci for Longcroft’s fall 2010 cam­paign. Adding to a num­ber of count­less shoots together, the duo turn out yet another beau­ti­ful set of pho­tos, this time aided by the styling of Mau­rice Munteanu. Cap­tured in the warm light of coun­try liv­ing, a mod­est wardrobe of denim and button-​​down carry quite the appeal.

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Matteo Martari for Paul Smith London Fall 2010

Don­ning a full array of suit­ing for Paul Smith London’s fall 2010 look­book, Mat­teo Mar­tari pre­pares for a fine evening out. Rep­re­sent­ing the brand’s renewed inter­est in evening­wear, checks and cool hues mark fall’s great exer­cise in tai­lor­ing. At large, con­ser­v­a­tive yet mod­ern, Paul Smith Lon­don man­ages a smooth line between acces­si­bil­ity and a wel­comed offer­ing of mod­ern silhouettes.

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Swear Fall 2010 Preview | Cosmo Macdonald

Cosmo Mac­don­ald stars in Swear’s upcom­ing fall look­book and pro­mo­tional mate­r­ial. A big sea­son for the label, Dominic Web­ster has been brough on board as Swear’s Cre­ative Direc­tor to strengthen the brand’s offer­ing. This year also marks the label’s tenth year anniver­sary, which is soon to be cel­e­brated with an upcom­ing project.

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