Ben Hill by Gemma Edo for Massimo Dutti Summer 2012 (May)

Sum­mer Sprint–Span­ish label Mas­simo Dutti enlists Select model Ben Hill for its May 2012 look­book. Cap­tured by pho­tog­ra­pher Gemma Edo against a white back­ground, the Georgia-​​born model wears refined suits, decon­structed jack­ets and casual out­fits designed in clas­sic and time­less hues, cus­tomized with over­size leather bags. /​ Groom­ing by Jordi Fontanals.

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Mathias Lauridsen by Gemma Edo for Massimo Dutti Spring/​Summer 2012 (February)

Spring­time Smarts–Gemma Edo pho­tographs Math­ias Lau­rid­sen for Mas­simo Dutti’s Feb­ru­ary look­book. Dressed for a smart occa­sion, Math­ias is clad in clas­sic sep­a­rates, cut from neu­trals with a splash of spring hues. From trousers, cut at the ankle and the spe­cial leather jacket to relaxed jack­ets, com­plete with a pocket square, the man of Mas­simo Dutti is afforded the essen­tials to an early spring demon­stra­tion of time­less class. /​ Groom­ing by María Martínez (kas­teel Agent).

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Oriol Elcacho by Gemma Edo for Massimo Dutti Lookbook (December 2011)

Dis­tin­guish­ing Mas­simo–Gemma Edo pho­tographs Sight model Oriol Elca­cho for Mas­simo Dutti’s Decem­ber look­book, Touch of Class. Dress­ing Oriol for a quiet install­ment, sub­dued col­ors drive a wardrobe of smart essen­tials. From tapered pleated trousers and a fit­ted blazer to the con­tem­po­rary field jacket, a mode of relax­ation is accom­pa­nied by great class.

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Matthew Avedon by Gemma Edo for Massimo Dutti — Zoom Special Days, Shine!

The Sea­son of the Party–Mas­simo Dutti suits up for the hol­i­days with new imagery com­ing together, cap­tured by Gemma Edo and fea­tur­ing Matthew Ave­don. Ready for a for­mal affair, the label deliv­ers time­less essen­tials, rang­ing from crisp white shirt­ing and pleated trousers to luxe acces­sories such as the watch.

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Ryan Kennedy by Gemma Edo for Massimo Dutti June 2011 Lookbook

Chic Boho–Mas­simo Dutti enlists Ryan Kennedy for this month’s look­book. Look­ing to achieve the ele­gance of sim­plic­ity, Ryan is pho­tographed by Gemma Edo in light­weight pieces, cut from a calm­ing palette of neu­trals. From linen to ging­ham, Mas­simo Dutti envelops the begin­ning of sum­mer with a relaxed pac­ing for the utmost sophis­ti­ca­tion. /​ Groom­ing by Karim Belghiran.

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Nikola Jovanoic by Gemma Edo for Massimo Dutti

Call of Dutti–As sum­mer inches nearer, Mas­simo Dutti heads into the month of May with a new look­book fea­tur­ing Nikola Jovanovic. Don­ning easy beach ready gar­ments along­side a smart lineup of menswear essen­tials, Nikola is cap­tured by Gemma Edo in a sea of blues.

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