Rockstar 101–Complementing the campaign photographs, Brazilian brand Sergio K. releases their spring 2013 campaign video, starring a spontaneous and energetic Tony Ward (Bananas). Lensed by Terry Richardson, the video features a carefree Tony living life and rocking out in this season’s collection.
Rebel Force–Brazilian label Sergio K enlists once again photographer Terry Richardson to shoot its spring/summer 2013 campaign, featuring model Tony Ward. Captured in a series of irreverent poses, Ward plays with the latest collection of the brand, delivering ironic and lively pictures. Enjoying a refreshing bath, ...
Rehab Mode–Back for another season, photographer Terry Richardson shoots the fall/winter 2012 campaign of Brazilian label Sergio K. Art directed by Marcelo Sebá, the cheeky campaign was captured at the famed Waldorf Astoria in New York with none other than Sean O’Pry as the season’s star.
Jon K Takes Rio de Janeiro–Jon Kortajarena connects with photographer Terry Richardson for Sergio K’s spring 2012 campaign. Photographed in Rio de Janeiro, the Sight model adapts to Richardson’s signature playful mood, relaxing in an easy collection of summer separates.
Sergio’s Man–Terry Richardson photographs David Gandy for Sergio K’s fall 2011 campaign. Deliciously inappropriate, David takes Sergio K’s current lineup from the bar and lounge to the urinal, all with a certain confidence.