LOEWE’s pre-fall 2024 “Preco” campaign captures the essence of contrasts through the lens of renowned photographer Juergen Teller. The advertisement explores the dynamic interplay of scale and proportion, creating a striking narrative.
Friends of the brand, including Dan Levy, Archie Madekwe, Enzo Vogrincic, and Kit Connor, take center stage, highlighting the season’s standouts.
LOEWE Pre-Fall 2024 Campaign
The pre-fall LOEWE collection features a blend of cropped and oversized shapes, offering a dynamic wardrobe that plays with volume and silhouette. Must-have pieces range from the elevated appeal of a shearling leather jacket to the bold statement of a printed sweater.
LOEWE’s leather bags are the perfect companions to this season’s garments. Whether it’s a sleek tote for daily essentials or a stylish messenger bag for an on-the-go lifestyle, these bags add a touch of luxury to any outfit.
LOEWE’s pre-fall 2024 collection embodies the beauty of contradictions, celebrating individuality and personal style through a curated selection of pieces. Whether online or in-store, the harmonious blend of contrasting elements awaits discovery, inviting you to explore and curate your unique wardrobe.
Creative Director: Dovile Drizyte
Stylist: Benjamin Bruno
Hair: Kei Terada
Makeup: Daniel Sallstrom
