KUN Brings Bold Energy to Versace’s Lunar New Year Ad

The Fashionisto

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Published January 18, 2025

KUN brings the star power to Versace’s Lunar New Year 2025 campaign.Pin
KUN brings the star power to Versace’s Lunar New Year 2025 campaign. Photo: Versace

KUN, Versace’s global brand ambassador, is in the spotlight once again. Following his striking fall 2024 campaign, the star ushers in the Lunar New Year with designs steeped in symbolism and style.

Versace leans into the Year of the Snake, blending bold iconography with relaxed silhouettes. A black T-shirt adorned with a metallic Medusa chain emblem nods to the brand’s penchant for opulence, while oversized sunglasses add a contemporary edge.

Versace Lunar New Year Campaign

Versace brand ambassador KUN fronts the Lunar New Year 2025 advertisement.Pin
Versace brand ambassador KUN fronts the Lunar New Year 2025 advertisement. Photo: Versace

In another look, KUN dons a denim overshirt with gold accents. From statement graphics to luxe textures, Versace frames casual wear as a celebration of culture and craftsmanship. KUN embodies this duality, bringing energy to the designs, bridging fashion with the festive spirit.

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