Adidas Originals Reimagines Classics with A-TYPE

The Fashionisto

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Published February 11, 2025

Hank Korsan stars in the adidas Originals A-TYPE campaign.Pin
Hank Korsan stars in the adidas Originals A-TYPE campaign. Photo: Gabriel Moses / Adidas

Adidas Originals introduces A-TYPE, an evolving collection that reinvents archival icons with premium materials. Rooted in heritage yet reimagined for contemporary culture, the debut lineup focuses on unmistakable classics like the Superstar sneaker and Firebird tracksuit.

Adidas Originals A-TYPE Collection

Tyshawn Jones appears in the adidas Originals A-TYPE campaign.Pin
Tyshawn Jones appears in the adidas Originals A-TYPE campaign. Photo: Gabriel Moses / Adidas

The adidas Originals A-TYPE collection makes its entrance with a campaign by photographer Gabriel Moses and stylist Matthew Henson. It stars Hank Korsan, Pusha T, and Tyshawn Jones.

Adidas Originals enlists Hank Korsan to star in its A-TYPE campaign.Pin
Adidas Originals enlists Hank Korsan to star in its A-TYPE campaign. Photo: Gabriel Moses / Adidas

At the heart of the adidas Originals collection, the A-TYPE Superstar transforms the legendary silhouette with handmade Italian construction. A supple leather upper, cashmere laces, and silver-plated lace jewelry elevate the sneaker, all presented in exclusive packaging.

Pusha T fronts the adidas Originals A-TYPE campaign.Pin
Pusha T fronts the adidas Originals A-TYPE campaign. Photo: Gabriel Moses / Adidas

The Firebird tracksuit receives a luxurious update in fine leather, combining sportswear roots with streetwear edge. Cashmere-blended tees round out the selection, elevating everyday essentials.

With A-TYPE currently reserved for adidas’ inner circle, a wider release is on the horizon, hinting at its future impact.

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