
Bottega Veneta reimagines the playful innocence of childhood in its summer 2025 campaign, turning nostalgia into high fashion. The collection thrives on exaggerated proportions, tactile details, and a sense of the surreal, all under Matthieu Blazy’s visionary touch.
Bottega Veneta Summer 2025 Campaign
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Photographed by Sander Houthuys, Bottega Veneta’s summer 2025 campaign features an eclectic cast: Kaplan Hani, Larry Scott, Li Cheng Yuan, Nicolo Sala, Youssef Rocha, and Mohammed Banze. They lounge against plush, oversized animal-shaped cushions—an unexpected nod to childhood that softens the sharp lines of the collection.
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This season, the ordinary becomes extraordinary, a signature of Blazy’s work. Soft pastels meet bold structure, with airy tailoring and fluid silhouettes that feel both effortless and sculptural. A pink crinkled suit contrasts with a sharp red shirt, while a plaid overshirt and mélange wool trousers, designed to mimic denim, create a play on textures.
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Bottega Veneta’s accessories make their own statement. Woven leather bags, oversized travel pieces, and intricate metal accents add dimension to the season, reinforcing the collection’s balance of playfulness and precision.
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Blazy’s vision transforms nostalgia into a refined spectacle, where childhood whimsy meets the sophistication of contemporary craftsmanship.
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