The Dsquared2 spring-summer 2025 campaign, shot by Andrea Artemisio, plays with desire and defiance, weaving together a story of seduction and rebellion. It’s a world where raw masculinity meets delicate sensuality, where leather harnesses and bound denim collide with sheer layers and blush-toned tailoring.
The cast—Elliot Oomen, Juanel Hernandez, Luka Tesic, Tunji Obembe, and Yuval Harel—embodies this duality. A red rose, a bitten apple, and flickering candlelight heighten the tension, framing fashion as a ritual, an indulgence, a provocation.
Dsquared2 Spring/Summer 2025 Campaign
Distressed denim takes on a new identity, bound with corset-style ties. A black leather waistcoat and choker nod to fetish culture, adding an edge to the idea of exposed torsos and sculpted silhouettes.
Meanwhile, an oversized blazer in soft pink drapes over bare skin, its loose fit suggesting an undone elegance.
Studded accessories, metallic accents, and daring cutouts subvert expectations. The contrast between rigid structure and fluid transparency mirrors the Dsquared2’s central theme: the performance of identity.
Altogether, Dsquared2 tells a story—of temptation, of control, of the power in both surrender and resistance.
