Italian fashion brand MSGM travels to London for its spring-summer 2017 campaign. The label entrusts its latest advertisement to photographer, Walter Pfeiffer. Model Paul Hameline stars in the outing, embracing a quirky attitude. The French model sports statement pieces for the season. Standouts range from an orange half-zip knit top to an argyle sweater and graphic bomber jacket.
Related: MSGM Revisits 90s Style for Spring/Summer 2017 Collection
MSGM Spring/Summer 2017 Men’s Campaign
