The latest adidas Originals x Bad Bunny campaign spins a new chapter around the Ballerina silhouette—this time in Core Black and Off White. Set against scenes of weddings, house parties, jam sessions, and late-night proms, the imagery reframes performance sneakers as cultural companions rather than athletic tools.
The shoes show up where the dance never stops: at the altar, in the living room, on stage, and beneath a disco ball—bridging the studio and the streets with ease.
adidas Originals x Bad Bunny Ballerina Campaign
Bad Bunny’s vision remixes sneaker culture and remaps it through the lens of Puerto Rican rhythm—much like his recent Calvin Klein underwear campaign, where confidence and identity took center stage. The campaign, “BAILE INoLVIDABLE,” pays homage to salsa’s enduring pulse and the role movement plays in memory, expression, and joy.
With subtle nods to the adidas Taekwondo shoes from the early 2000s, the Ballerina model features bungee laces, suede overlays, and a “Benito” tag, turning a once-niche silhouette into a personal archive.
What makes these visuals resonate is their sincerity—weddings aren’t staged, they’re intimate; music isn’t background, it’s central. Whether worn with suits or shorts, the Ballerina looks equally suited to ceremony and spontaneity. It’s streetwear unbuttoned, infused with community. And on April 12, 2025, the shoes land globally for $120.
