Missoni takes “One Step Forward” with another Adidas collaboration. The partnership revisits Adidas’ Pulseboost sneaker, which is put in the forefront, via a new campaign. Models and dancers come together for a dynamic outing, which features photography by Santiago & Mauricio with choreography, courtesy of Emma Chadwick. Capturing the attitude of the Pulseboost sneaker, the advertisement showcases choreography and contemporary dance movements [that] appear to project themselves toward the camera lens as if, at times, the action will break through.
Patryk Lawry, Matthew Perez, Alton Mason, and Umi Akiyoshi bring the visual experience to life.
Related: Missoni Heads to Cappadocia for Fall ’19 Campaign
Adidas x Missoni Vol. 2 Collaboration
