AMI Brings the Drama with Spring ’20 Campaign

The Fashionisto

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Published January 23, 2020

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Updated January 24, 2020

AMI presents its spring-summer 2020 campaign.Pin
AMI presents its spring-summer 2020 campaign.

AMI looks to capture the magic of the theatre with its spring-summer 2020 campaign. The French brand enlists the help of photographer Michael Bailey Gates and stylist Pau Avia to bring its vision to life. Alexandre Mattiussi’s designs are front and center with a captivating journey that takes us from backstage to the spotlight. AMI’s tailored styles shine as the advertisement references French cinema and the creativity of cultural icons like photographer Richard Avedon and director Tim Burton.

Related: AMI Takes to Shanghai for Spring ’20 Runway Show

AMI Spring/Summer 2020 Campaign

Oumar Diouf fronts AMI’s spring-summer 2020 campaign.Pin
Oumar Diouf fronts AMI’s spring-summer 2020 campaign.
Anna de Rijk and Arthur fronts AMI’s spring-summer 2020 campaign.Pin
Anna de Rijk and Arthur fronts AMI’s spring-summer 2020 campaign.
AMI designer Alexandre Mattiussi is front and center for the brand’s spring-summer 2020 campaign.Pin
AMI designer Alexandre Mattiussi is front and center for the brand’s spring-summer 2020 campaign.
Model Oumar Diouf appears in AMI’s spring-summer 2020 campaign.Pin
Model Oumar Diouf appears in AMI’s spring-summer 2020 campaign.
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