AMI looks to capture the magic of the theatre with its spring-summer 2020 campaign. The French brand enlists the help of photographer Michael Bailey Gates and stylist Pau Avia to bring its vision to life. Alexandre Mattiussi’s designs are front and center with a captivating journey that takes us from backstage to the spotlight. AMI’s tailored styles shine as the advertisement references French cinema and the creativity of cultural icons like photographer Richard Avedon and director Tim Burton.
Related: AMI Takes to Shanghai for Spring ’20 Runway Show
AMI Spring/Summer 2020 Campaign
