Embracing the slogan “Feel Good,” BRAX unveils its spring-summer 2018 campaign. The fashion brand enlists models Arthur Kulkov and Regitze Christensen to front its advertisement. Venturing outdoors, the pair connects with photographer Sven Baezinger. Embodying a relaxed attitude, the models wear clothes styled by Philipp Junker. The campaign features art direction by Adrian Schmidt, which extends into an accompanying video.
Related: Arthur Kulkov & Claudio Monteiro Don Spring Essentials from Neiman Marcus
Arthur Kulkov for BRAX Spring/Summer 2018 Campaign
Art Director: Jens Hoellein
Grooming: Sina Velke
Film by Rederic Doss, Tino Richter, ulrich Schreier, Kevin Schulze, Gernot Bayer
