Azzaro unveils its new Azzaro Wanted fragrance with a campaign featuring model Nikolai Danielsen. Cast as the cologne’s lone hero, Nikolai is followed through the streets of Barcelona by Stuart McIntyre. Imagining a fragrance for men that live on the edge, Azzaro Wanted tells the story of the wanted man.
The company explains its man as “a hedonist and rebellious, all eyes are on him. He takes chances, trusts his instincts and lives life as he pleases. He’s charismatic, talented and radiant, desired by women, envied by men. Free-spirited, he lives life on his own terms, follows his instincts and changes the rules of the game everyday. He boldly takes chances with complete confidence and dares to change his destiny to get whatever he desires.”
Developed by perfumer Fabrice Pellegrin, Azzaro Wanted boasts a woody spicy scent. Top notes of lemon and ginger are brought together with a base of tonka bean and Haitian vetiver. The fragrance’s middle notes feature juniper and Guatemalan cardamom.
Behind the Scenes: Nikolai Danielsen for Azzaro Wanted Campaign
