b Store Fall 2010 | James Smith

The Fashionisto

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Published August 3, 2010

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Taking a break from everyday life, the latest collection from b Store begins with a weekend in the country. Fashionably rugged and ready to face the elements, b Store Creative Director Jason Hughes looks to oversized outerwear, cable knits and cropped jackets paired with leggings or trousers to keep his man warm. Rounding out a playful mix of proportions, this season’s collection gets a boost from accessory designer Kuni Awai, who adds rucksacks, duffel bags, and belts to the cohesive fall outing.

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