Birkenstock Launches Fresh New Campaign

The Fashionisto

/

Published February 21, 2017

Dan Tobin Smith photographs Birkenstock's pool-ready sandals for its spring-summer 2017 campaign.Pin
Dan Tobin Smith photographs Birkenstock’s pool-ready sandals for its spring-summer 2017 campaign.

Embracing a fresh new creative, Birkenstock launches its spring-summer 2017 campaign. The footwear brand enlists photographer Dan Tobin Smith to capture still life images of its iconic styles. Smith brings his vast experience in advertising to the label with past clients including Apple, Louis Vuitton, and Alexander McQueen. For Smith’s task, Birkenstock sandals steal the spotlight with a clear, concise view of the style’s popular details. Birkenstock’s features its Arizona sandals for the stylish outing.

Related: Beach Bound | East Dane Rounds Up Summer Staples

Birkenstock Spring/Summer 2017 Campaign

Birkenstock's black Arizona sandals appear in an advertisement for spring-summer 2017.Pin
Birkenstock’s black Arizona sandals appear in an advertisement for spring-summer 2017.
Metallic copper is in style as Birkenstock showcases its Arizona soft footbed sandals.Pin
Metallic copper is in style as Birkenstock showcases its Arizona soft footbed sandals.

Recent Updates

Versace’s Silk Shirts Steal the Twilight Spotlight

Versace’s Silk Shirts Steal the Twilight Spotlight

Versace turns up the heat with “Unbuttoned: A Story of Silk Shirts”, a campaign where silk and skin collide. The ...
Bách Leads Dsquared2’s ICON New Generation Ad

Bách Leads Dsquared2’s ICON New Generation Ad

Dsquared2’s ICON New Generation campaign captures a collision of athletic edge and contemporary minimalism. Bách takes the spotlight, photographed by ...
Etro Channels Coastal Ease for Spring 2025 Campaign

Etro Channels Coastal Ease for Spring 2025 Campaign

Etro’s spring-summer 2025 campaign, shot by Joshua Woods, radiates sun-soaked elegance and effortless freedom. With Andrew Georgiades at its center, ...
Canali’s Spring 2025 Campaign Embraces Lakeside Elegance

Canali’s Spring 2025 Campaign Embraces Lakeside Elegance

Canali’s spring-summer 2025 campaign refines its vision of “Inner Beauty,” deepening its commitment to authenticity, self-confidence, and understated elegance. Set ...
Logan Lerman Takes to Ibiza for Michael Kors Spring 2025 Ad

Logan Lerman Takes to Ibiza for Michael Kors Spring 2025 Ad

Logan Lerman takes center stage in Michael Kors' spring 2025 campaign, symbolizing a mix of timeless Hollywood charm and effortless ...
Xiao Zhan Leads Tod’s Sunlit Spring 2025 Campaign

Xiao Zhan Leads Tod’s Sunlit Spring 2025 Campaign

Tod’s spring-summer 2025 campaign unfolds across two breathtaking Sicilian landscapes—the opulent Villa Tasca in Palermo and the historic Tonnara di ...