BOSS and Perfect Moment unveils its winter 2023-24 ski collection in a seamless fusion of fashion and function. As Perfect Moment brings its ski wear expertise, BOSS infuses the collaboration with its unmistakable style.
BOSS x Perfect Moment Campaign
The BOSS x Perfect Moment partnership encapsulates the spirit of alpine sophistication with a selection that answers the call of the mountains in great style. The campaign, brought to life by the striking poses of models Timo Pan and Ronja Berg, captures the essence of this dynamic union with its crisp visuals and a color palette that speaks both of heritage and innovation.
Photographer Javier Castán lends his lens to create a campaign that is as visually arresting as it indicates the collection’s luxe-performance duality. Under the expansive blue skies and against the dramatic backdrop of snow-laden peaks, each frame tells a story of adventure wrapped in elegance.
Juan Camilo Rodríguez’s styling prowess ensures each ensemble stands out, while Theresa Baena’s art direction weaves a coherent and visually stunning narrative. The collection’s color story tells of icy whites, sophisticated grays, and deep blacks, punctuated with bold reds that mirror the adrenaline of the slopes.
Detailing in the collection is as meticulous as iconic, featuring chevron stripes and a houndstooth design that cleverly incorporates Perfect Moment’s star icon. This ingenuity is evident in key styles like flared ski pants, softshell duvet jackets, and insulating all-in-ones that promise warmth and mobility.
The lineup is further enriched with thermal tops, turtlenecks, and knit hoodies, each reflecting the collection’s theme of chic functionality. Complementing the attire are accessories that range from practical gloves and stylish beanies to versatile bags and sleek eyewear, all crafted to complete the quintessential winter ensemble for the discerning skier.
