Italian label Brioni opens their latest boutique at South Coast Plaza in Costa Mesa, California. Brioni’s South Coast Plaza opening is one of three new stores for the label, who have also opened in Bal Harbour and Chicago. The store, which opened on September 30th features luxurious design details including travertine, lacquers, bronzed brass, velvet and ribbed wood. Brioni CEO Francesco Pesci shared, “We are extremely proud of celebrating these openings in the US, which we consider a very important market for the development of our expansion strategy.”