Bruce Machado & Justin Passmore for Artisan De Luxe Fall/Winter 2013 Campaign

Free Spirits–Taking to the streets of New York City, fashion photographer Guy Aroch shoots the fall/winter 2013 campaign of denim label Artisan De Luxe. Styled by Allan Kennedy, models Justin Passmore (New York Model Management) and Bruce Machado (Re:Quest) join Hannah Ferguson, Dani Seitz and Sarah McSweeney for the laid-back outing. Further embracing their downtown cool, Artisan De Luxe opens a New York store this fall, landing on Crosby street in Soho. / Art direction by Blackrose.

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