Burberry Winter 2023 Campaign: Escape to the British Isles

The Fashionisto

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Published July 12, 2023

Kit Butler fronts Burberry's winter 2023 campaign. Pin
Kit Butler fronts Burberry’s winter 2023 campaign. Photo: Tyrone Lebon / Burberry

The enthralling landscapes of the British Isles have come to life in Burberry’s winter 2023 men’s campaign. In this picturesque style excursion, nature and fashion beautifully come together, reflecting the vision of Burberry’s Creative Director, Daniel Lee. The collection evokes a profound sense of protection, elevation, and warmth synonymous with winter.

Burberry Winter 2023 Campaign

Zhuo Chen cuts a sharp and elegant shape as the star of Burberry's winter 2023 campaign. Pin
Zhuo Chen cuts a sharp and elegant shape as the star of Burberry’s winter 2023 campaign. Photo: Tyrone Lebon / Burberry

Immersed in the spirit of British heritage, the collection showcases iconic pieces that merge the classic and the contemporary. A standout selection includes trench coats, rubber boots, and field jackets—all designed with an understanding of the British winter. It goes further with argyle sweaters, paying tribute to British knitwear, while roses and ducks add a distinct yet charming novelty.

Paduey Luak makes a checked statement, appearing in Burberry's winter 2023 campaign. Pin
Paduey Luak makes a checked statement, appearing in Burberry’s winter 2023 campaign. Photo: Tyrone Lebon / Burberry

The traditional Burberry check patterns experience a delightful revamp, featuring a joyous and vibrant recoloring that breathes new life into an age-old design. A particularly striking element is the reinterpreted Equestrian Knight Design. This season, Burberry introduces a new house color, a bold and bright ‘knight blue,’ reimagining the symbolic knight in a brilliant modern hue.

Wearing purple, Jake Hodder makes an appearance in Burberry's winter 2023 campaign. Pin
Jake Hodder appears in Burberry’s winter 2023 campaign wearing purple. Photo: Tyrone Lebon / Burberry

Fashion photographer Tyrone Lebon has captured the campaign stars, including Jake Hodder, Kit Butler, Paduey Luak, and Zhuo Chen. Each model is photographed, embodying the essence of this collection—one that’s protective, spirit-lifting, and warm.

British model Kit Butler sports an oversized trench for Burberry's winter 2023 campaign. Pin
British model Kit Butler sports an oversized trench for Burberry’s winter 2023 campaign. Photo: Tyrone Lebon / Burberry

Burberry’s winter 2023 collection pays homage to the British Isles in a most extraordinary way, highlighting their enduring majesty and injecting it into contemporary fashion. This season is more than a fashion statement; it’s a canvas showcasing a picturesque blend of nature and fashion, a tribute to the British Isles’ beauty, and a salute to British design.

Taking the spotlight, Zhuo Chen stars in Burberry's winter 2023 campaign. Pin
Taking the spotlight, Zhuo Chen stars in Burberry’s winter 2023 campaign. Photo: Tyrone Lebon / Burberry

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