Calvin Klein has just pulled the curtain back on its new men’s underwear campaign. This advertisement sees actor Kuan Chen, model Uta Uchida, and actor Bright Vachirawit as the faces of Calvin Klein’s Future Shift and Stencil Logo lines. Park Jongha captures the essence of Kuan and Bright, while Greg Chong Sinhang lends his artistic vision to photograph Uta.
Calvin Klein Underwear Campaign
The Future Shift line is at the forefront of innovation and comfort in men’s underwear. Designed to move without friction, these micro low-rise trunks, crafted with a stretch cotton blend, ensure a flawless fit. A logo waistband adds the final touch while Calvin Klein continues its commitment to modern, body-conscious, and alluring style.
Adding to this innovative collection, the Stencil Logo line brings a touch of iconic branding to men’s underwear. Relaxed boxers and signature briefs, adorned with the prominent Calvin Klein logo waistband, are engineered to move seamlessly, providing the perfect fit for which Calvin Klein is famous.
These two lines represent more than just the evolution of men’s underwear; they signal Calvin Klein’s unyielding dedication to creating modern and comfortable wear. With an array of designs ranging from Future Shift’s micro low-rise trunks to Stencil Logo’s relaxed boxers, the brand clearly focuses on today’s man’s needs.