Cerruti 1881 celebrates its fiftieth anniversary with its fall-winter 2017 collection. Marking the special occasion, Kit Butler stars in the brand’s new campaign. The British model links up with photographer Matthew Brookes for the advertisement. Embracing a cinematic flair, the campaign mirrors the label’s runway show for the same collection.
Related: Cerruti 1881 Celebrates Its 50th Anniversary with Fall ’17 Collection
Discussing the advertisement, Cerruti chief creative officer Jason Basmajian shares, “We are excited to work with both Kit and Matthew on this campaign. Kit brings a masculine, youthful exuberance combined with an actor’s charm and Matthew’s dramatic lighting and textural images give a modern edge to the campaign that reflects the brand’s ethos.”