Dynamic Attitude–Photographed by David Sims, French leading model Clément Chabernaud gets ready to spend a new season as the favorite male face of Lacoste, as seen by the new advertisements released by the brand. Celebrating eighty years in the market, Lacoste embraces once more its Unconventional Chic motto for the new campaign, lensed in a bare grey studio. Wearing skinny jeans and Lacoste’s signature polo shirts in rich colors, Clément is a dynamic vision of effortless style.
