Ma Zhe Takes Up the Rogue for New Coach Campaign

The Fashionisto

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Published August 25, 2021

Ma Zhe takes hold of the Rogue Brief for Coach's fall 2021 campaign.Pin
Ma Zhe takes hold of the Rogue Brief for Coach’s fall 2021 campaign.

Ma Zhe is in the spotlight once more for Coach. He reunites with the fashion brand for a new fall campaign. This time around, Coach highlights its signature Rogue bag and this season’s exciting collection.

The Coach Rogue

The Rogue Brief makes an appearance as Ma appears before the lens of photographer Juergen Teller. The blue of the leather bag pops against the light gray of a new Coach cardigan while contrasting with a red plaid shirt. Ma also makes a statement for the small duffle, showcasing a color-blocked style.

Related: MICHAEL B. JORDAN & JEREMY LIN ‘WITH FRIENDS’ FOR COACH FALL CAMPAIGN

The Rogue campaign launches ahead of Coach creative director Stuart Vevers receiving the Accessories Council’s Hall of Fame award for the Rogue.” Vevers explains, “The Rogue is perhaps my favorite bag that I’ve designed at Coach.” The designer continues, “It has that combination of heritage, offbeat attitude, and a sense of authentic American style that perfectly embodies my vision for the house.”

Juergen Teller photographs Ma Zhe for Coach's fall 2021 accessories campaign.Juergen Teller photographs Ma Zhe for Coach's fall 2021 accessories campaign.Pin
Juergen Teller photographs Ma Zhe for Coach’s fall 2021 accessories campaign.

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