In Dsquared2’s spring-summer 2024 collection, the old meets the new, and tradition melds with innovation as the preppy aesthetic has a cheeky encounter with the adult industry, all brought together under the creative vision of twin brothers Dan and Dean Caten.
This season, they’ve even turned heads with a collaboration with Italy’s iconic adult film star, Rocco Siffredi, an unexpected yet fitting partnership that encapsulates the overarching theme of their men’s collection—a bold blend of sporty and daring.
Sportswear is reimagined in this collection with a fusion of designs like a men’s striped polo seamlessly integrated with a striped buttoned shirt, jean shorts, and argyle socks. The Caten brothers’ knack for fusing traditional attire with bold, creative elements sets the tone for this season.
Denim, an evergreen favorite, is given a whole new dimension. A standout piece includes jeans featuring a zip-away back revealing the wearer’s underwear, which pays homage to a Dsquared2 jeans silhouette from the early 2000s. More surprises come in flat stud-covered jeans and those with cut-out star patterns, shaking up the usual denim look.
Dsquared2 Spring/Summer 2024 Collection
With spring and summer in mind, vibrant prints are celebrated throughout the collection. A particular wave-like pattern in multiple colors graces men’s bull denim jeans, shirts, and tank tops, adding an element of fun and energy to these seasonal pieces.
In addition to singular pieces, the collection introduces coordinating sets such as matching retro floral printed underwear, satin shorts and bomber jacket sets, and bronze leather pants paired with a rugby-style T-shirt. These well-matched pairings create a cohesive look, embodying effortless style and ease.
An iconic element incorporated into the collection is the Rolling Stones’ famous tongue logo. Known worldwide as a symbol of rebellion and rock ‘n roll, it appears as a vertical sliced tank for men, echoing the collection’s audacious spirit.
The collaboration with Rocco Siffredi brings an extra layer of allure to the collection. Siffredi’s influence is seen in unique pieces such as the pool slides, belts, and high tops. These collaborative elements enhance the Dsquared2 collection, reflecting this season’s provocative theme.