Louis Vuitton goes monogram heavy with its pre-fall 2020 men’s collection. Virgil Abloh plays with the scale of the famous Louis Vuitton monogram, applying it to everything from jackets, tops, and pants to across the shoulder bags. While streetwear vibes boast a strong presence this season, Abloh also pays honor to the French brand’s expertise in tailoring with graphic tailor marked suiting and sleek coats, among other pieces. Channeling a youthful edge for the collection presentation, Abloh works with photographer Norbert Schoerner. Standing out in streetwear-influenced looks, models Jonas Watter, Khadim Sock, and Vassili Schneider come together.
Virgil Abloh Reinterprets Louis Vuitton Monogram with Pre-Fall ’20 Collection
The Fashionisto
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Published January 30, 2020
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