We’re ushered into a captivating and animated world as the curtains rise on LOEWE’s latest advertisement, Decades of Confusion. The campaign blends fashion, humor, and hairstyling craftsmanship.
With chameleon-like versatility, Dan Levy sports an array of hairstyles that tell a story of their own—from a retro curtains look to a combed-back do that perfectly mirrors the playful unpredictability of the ad’s story.
Dan Levy for LOEWE Advertisement
Each of Levy’s eclectic looks showcases individuality and character in a set as stylistically rich as the clothing itself. The star’s ever-changing hair, styled by Michelle Ceglia, reflects LOEWE’s appreciation for personal expression.
With her voluminous curls and piercing gaze, Aubrey Plaza complements Levy’s energy, her ensembles punctuating each scene with a bold splash of color and flair.
LOEWE’s campaign celebrates the theatricality inherent in dressing up and the joy of self-expression through style. The fashion house’s pieces, the co-stars of this sartorial story, are set against a spirited spelling bee, where the mispronunciation of LOEWE becomes a recurring comic motif.
Together, Levy and Plaza navigate this orchestrated confusion with a grace that further highlights their clothes and the hair that crowns their performances.
