David Beckham Signs on as Maserati Global Brand Ambassador

The Fashionisto

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Published April 25, 2021

David Beckham stars in a new campaign for Maserati.Pin
David Beckham stars in a new campaign for Maserati.

After making his mark on sports, fashion, and grooming, David Beckham has luxury cars in view. The British sports icon signs on as Maserati’s new global brand ambassador. For his first Maserati outing, Beckham fronts a campaign for the 2021 Maserati Levante Trofeo.

“The Brand is moving forward, inaugurated a new Era. Maserati is driven to challenge the status quo being innovative by nature, powered by passion, and unique by design,” says Maserati chief marketing officer Paolo Tubito. “The partnership with David is the embodiment of all these values.”

Related: David Beckham Launches DB Eyewear

Beckham adds, “It’s an exciting time for me to begin this partnership with Maserati, an iconic Italian brand which shares my appreciation for the very best innovation and design.” The style aficionado continues, “I’m looking forward to working closely with the brand at such a pivotal time in their history and continuing their growth on a global scale.”

David Beckham for Maserati

Maserati selects David Beckham as its global brand ambassador.Pin
Maserati selects David Beckham as its global brand ambassador.
Connecting with Maserati, David Beckham films a new campaign spot.Pin
Connecting with Maserati, David Beckham films a new campaign spot.
Grinning, David Beckham fronts a new Maserati campaign.Pin
Grinning, David Beckham fronts a new Maserati campaign.