
Details Advertising Down-The all important September issues are around the corner and WWD has the scoop on advertising pages. WWD reports that while GQ has a flat number at 203, Details sees a decrease by 10%, leaving its final ad count at 132. This news comes hot on the heels of the magazine recently losing its publisher to Maxim. It will be interesting to see if this ad decrease will see Details reevaluate its strategy, which has seen a recent focus on models and fashion.