Diesel utilizes its most recent campaign to emphasize the comfort found in its JoggJeans. Embracing the slogan, The jeans of your dreams, the brand and artistic director Nicola Formichetti look to photography creatives Nick & Chloè to capture the advertisement. Meanwhile, Davey Sutton styles the outing, which also features an interactive component.
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In this season’s campaign video, an annoying cleaning lady attempts to awake a sleeping couple. Visiting Diesel’s top global stores, customers can interact with the characters. Diesel provides its fans with the options to have the cleaning lady sing, dance, throw clothes, and more.