Dior Men’s summer 2022 campaign is a kaleidoscopic display of color and vibrancy. Kim Jones’s designs for the fashion house take center stage as photographer Rafael Pavarotti captures the campaign for the new season. The advertisement includes equal parts apparel and accessories, and it is the most outstanding representation of Dior Men’s commitment to the details this summer season.
Dior Men Summer 2022 Campaign
Casting director Shelley Durkan enlists models Fabio Silva, Lucas Dermont, and Wang Chenming as the stars of Dior Men’s summer 2022 ad. The three work their magic while posing for photographer Rafael Pavarotti, who captures the moment. Tailoring is elevated for the season by elegant lines and embroidered elements, while Southwest-inspired embellishments boost sportswear by adding a luxurious touch.
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The current Dior Men campaign features styling by Ellie Grace Cumming and Melanie Ward, who collaborated on the project. A design element derived from the American Southwest ties many pieces together. The juxtaposition of Jones’ designs and the vivid backdrops creates a hallucinogenic experience for the viewer.
