Calvin Klein’s spring 2022 campaign, which promotes sentiments of belonging, is a celebration of community. The apparel brand looks to the music industry for its community leaders, enlisting the help of Dominic Fike, Vince Staples, and Burna Boy to star in its latest advertisement. Meanwhile, photographer Glen Luchford captures the season’s profound statement on community.
Calvin Klein Spring 2022 Campaign
Specifically, Calvin Klein’s new advertisement symbolizes that we all have people, a sense of belonging to a group, and relationships. We encounter things in our world, from city streets to expansive vistas, all shared experiences. Luchford’s photographs for Calvin Klein exemplify this sense of belonging, with many people showing up to show their support for the brand.
Related: DOMINIC FIKE, MOSES SUMNEY & DAMSON IDRIS FRONT CALVIN KLEIN FALL ’21 CAMPAIGN
Featured in Calvin Klein’s spring campaign are the brand’s most recent collections for men and women, now available at CalvinKlein.us. Fashion staples such as denim jeans, brand tees, hoodies, and more receive updates for today. The label’s new offering also includes environmentally conscious products created from environmentally friendly materials, with a preference for designs that have a low impact on the environment.
