For spring-summer 2022, Dsquared2 creates a fantasy world inspired by grunge. New campaign imagery from the fashion label reflects the season’s most prominent design motifs. According to Dsquared2, its modern take on the grunge element appears in contrast to the delicacy of florals throughout the stages of growth and decay.
Dsquared2 Spring/Summer 2022 Campaign
Dsquared2’s most recent advertisement features the creative direction of Giovanni Bianco, who works closely with the brand’s creative directors, Dan and Dean Caten. A young and diverse cast is photographed in a glam-grunge style by Alasdair McLellan, who continues a signature fascination with the subject of youth.
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The Dsquared2 spring campaign cast comes together in a mash-up of different styles in a mosh pit. To front its new advertising campaign, Dsquared2 enlists models Aylah Peterson, Miriam Sanchez, Chloe Oh, Maty Fall, Alyda Grace, Emily Miller, Alex Marku, Guylian Masson, Jack Cope, Martin Antech, Fabio Silva, Ruben Carrol, and Alex Wynter. Meanwhile, Vanessa Reid styles the models in a collection of deconstructed knitwear, frayed denim, patched jackets, and other pieces.