The Dsquared2 campaign for spring-summer 2024 infuses a nostalgia for the audacious spirit of the 90s adult entertainment scene, serving as a vivid backdrop to its collection. Creative director Giovanni Bianco and photographer Nadia Lee Cohen capture this essence, producing provocative and stylish images.
Dsquared2 Spring/Summer 2024 Campaign
The campaign stars, including Tony Ward, Natasa Vojnovic, Brady Johnson, Hudson Primo, and Mahi, bring an electrifying energy to the scene. The striking advertisement unfolds against the evocative settings of vintage cars and palm-lined drives, highlighting the models’ dynamic expressions and the styling of Haley Wollens.
The season’s collection blends classic rebellion mixed with refined aesthetics. Ensembles include wardrobe staples revisited with a nostalgic lens, including a knitted polo shirt paired with distressed jeans. A matching tweed jacket and shorts outfit, trimmed with denim, bridges traditional tailoring with modern streetwear vibes.
The palette mainly revolves around darker shades, punctuated by vibrant colors and intricate accessories emphasizing a luxurious yet playful allure.
Dsquared2’s campaign pushes fashion boundaries while maintaining a wink to cultural touchstones. It’s a celebration of personal style and freedom, reflecting an understanding of fashion as a personal statement.
As the models traverse this carefully curated campaign world, they showcase Dsquared2 clothing that narrates a story of defiant glamour and eclectic sophistication.
