Dwyane Wade Returns for Versace Ad: Frames of Character

The Fashionisto

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Published January 30, 2024

The Versace eyewear ad gets a vibrant twist with Dwyane Wade in a neon highlight.Pin
The Versace eyewear ad gets a vibrant twist with Dwyane Wade in a neon highlight, contrasting against the blue VE4464 sunglasses. Photo: Versace

Dwyane Wade partners with Versace to unveil its 2024 eyewear collection. This campaign spotlights the VE4464, VE4465, and VE3354 styles.

Each frame embodies the distinctive Versace character, with the VE4464 style leading. These flat-top rectangular sunglasses boast a double-layer construction, adorned with the iconic Medusa head—a luxury signature. The Havana blue hue offers a bold yet classic choice.

Dwyane Wade for Versace 2024 Eyewear Advertisement

Versace's eyewear campaign shines with Dwyane Wade, featuring the iconic logo on sleek black frames.Pin
Versace’s eyewear campaign shines with Dwyane Wade, featuring its rectangular-shaped VE4465 sunglasses. Photo: Versace

The VE4465 style maintains the theme of elegant modernity, offering a color-blocked expression. These narrow rectangular sunglasses with a metal wraparound Medusa head plaque exemplify how simplicity and sophistication can merge into a powerful fashion statement.

Dwyane Wade exudes sophistication in Versace's latest eyewear campaign.Pin
Dwyane Wade exudes sophistication in Versace’s latest eyewear campaign, wearing the brand’s VE3354 glasses. Photo: Versace

Complementing this, the VE3354 style brings a vision of smart and sustainable fashion to the forefront. The squared optical shape made from recycled acetate, featuring a double-layered construction and color contrast, is a nod to Versace’s dedication to innovation and environmental consideration.

In Versace's new ad, Dwyane Wade turns heads with stylish eyewear accentuated by a silver chain collar detail.Pin
In Versace’s new ad, Dwyane Wade turns heads with stylish eyewear accentuated by a silver chain necklace. Photo: Versace

Versace’s new ad campaign emphasizes the integral role of eyewear in accentuating personal style. As Dwyane Wade aptly says, “Completing your look is all about the details, and the new collection reinforces the importance of eyewear as an outfit’s finishing touch.”